Subway (represented by the ad agency Summit Group) hired me to create photographs for their ad campaign to highlight the fact that most of their restaurants are regionally owned. I didn’t that Subway operated this way, so it was a really great experience to meet the regional owners and learn about Subway from their perspective.
They hired me to photograph regional Subway owners in the Asheville area, and they hired me to create some recognizable landmark images of the Asheville area to use in combination with the studio portraits. Their intention for these photographs was to use them in three different 30-second television commercials (video link at the bottom of this page. Here are some of my portraits of the regional owners:
Vance Monument in the Center of Downtown Asheville
Downtown Asheville Skyline
Here is one of the 30-second spots created and edited by the Summit Group (click to play video):
I really enjoyed this project, and overall had a wonderful experience. It’s fun to work with ad agencies that are from different parts of the country – I never met Chelsey, the Summit Group producer for this project, but we worked well together and everything came out great.
It’s nice when people leave positive reviews on my Google Plus page too… 🙂 Grateful for that. Here’s what Chelsey said:
“My name is Chelsey and I am a producer for a Salt Lake City marketing agency, The Summit Group. I reached out to Taylor for a project we were working on with SUBWAY to get photos of local franchisee owners. Taylor not only took portrait photos of the owners but also got shots of local landmarks. Taylor was a pleasure to work with. I was not able to be at the shoot in person but Taylor helped organize the shoots and make the owners feel comfortable. He was very professional and personable. I was very happy not only with the photos that Taylor took but with his urgency. I would highly recommend Taylor to anyone and any business. Thank you Taylor!”